The Vacation Equation

Can you engineer your way to a more memorable vacation?

HomeAway® partnered with Professor Art Markman and researchers at the University of Texas to discover just what science says about making vacation memories. And we’re sharing our findings (plus a few vacation tips) with you.

Because after you factor in the budgeting, planning, and packing, shouldn’t it all add up to a memorable vacation?

?
?
?
?
See property
?
?
?
?
See property
?
?
?
?
?
?
?
?
?
?
?
See property
?
?
?
See property
 
 
 
 
 
 

Visualize yourself in blissed-out vacation mode

Excited about your vacation? Go with it! Research shows that travelers who feel happy and excited as they make plans are 73% more likely to recall their vacation memories than those who feel stressed, frustrated, or even calm.


Vacation tips

More from the professor

Take your vacation
to the top

Still trying to decide where to go and what to do? Mountain vacations top the list for most memorable vacations—they're up to 12% more memorable than other destinations. And remember, mountain getaways work any time of year.


Vacation tips

More from the professor

Make it a celebration
with family and friends

Planning the family vacation? Or a getaway with friends? Mix it up! Those who traveled with a mixed group remembered their trips at least 20% better—and for vacationers who had something special to celebrate, their emotional memories rocketed to 69%.


Vacation tips

More from the professor

Don't be tempted
to overspend

No need to break the bank when planning a vacation. According to our study, the cost of a vacation—be it $100 or $5,000—has little to do with the memories you make. So whether you're planning a luxury vacay or a budget stay, dollars ≠ memories.


Vacation tips

More from the professor

Just say NO to multitasking

Vacation photos? Yes. Work emails? No! Vacationers who used their mobile devices for more than two hours a day were 26% more likely to have trouble remembering their vacations. So make the time you spend on your phone count for good.


Vacation tips

More from the professor

Use your phone to grab those glorious moments

Vacations are for unplugging, but using your mobile phone for vacation-related activities like snapping pics or finding fun things to do doesn't count! Travelers who took photos were 40% more likely to remember their vacations well.


Vacation tips

More from the professor

Learn more about the HomeAway Science of Memories study

Meet Professor Art Markman and find out how HomeAway and researchers at the University of Texas discovered what makes a vacation memorable.


View the research

Start creating vacation memories

Now that you know how to engineer a more memorable vacation—where to go, who to take, and what to do—start your search for just the right vacation home rental. It's your backdrop for a picture-perfect stay.


Search vacation rentals

HomeAway Science of Memories study, November 2016