Advertising Your Vacation Rental Home to Potential Guests
10 Ways to Quickly Improve Your Vacation Rental Listing
Whether you have 5 minutes or 60, spending the time to update your listing won't go unnoticed. Whether you craft a compelling and detail-packed headline, or you choose the perfect thumbnail photo, every little bit helps when going the extra mile to attract prospective guests. By implementing a few changes now, you could increase inquiries and bookings for the upcoming season.
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Writing Your Listing
How to Craft an Eye-Catching Headline
Just like the headline of a print advertisement, your property headline should generate interest in your vacation home in a few well-chosen words.
Taking & Selecting Photos
How to Turn a Good Photo into a Great Photo
Photos are arguably the single most important part of your vacation rental listings. So what makes a photograph great?
Rates, Discounts & Specials
Common Vacation Rental Pricing MistakesIf your bookings are slow, your rates could be too high, too low, too vague, too confusing, or too restrictive
How to Market to...
Families with Children
The key amenities that parents are looking for when booking a vacation rental
Increasing Bookings
Encouraging Repeat Renters
Having a past guest come back to your vacation rental property makes good business sense
Driving Traffic to Your Listing
How to Write Your Ads for the Search Engines
To drive the most potential guests to your listings, it's important to write your ads to attract renters who might be coming from a search engine
Guest Reviews
How to Increase the Number of Reviews in Your Online Guestbook
Owners with 45+ reviews share their secrets about what it takes to get guests to leave comments
Marketing Ideas
The Ins and Outs of Naming Your Vacation Home
Put your creativity to good use with a unique, memorable, and marketable vacation home name
Listing Critiques
Does Your Listing Play up Your Competitive Advantage?
This listing sells the appeal of Playa del Carmen, but forgets to sell itself
How I Took My Best Photo
Capturing the Napa Lifestyle through Creative Staging
Owner Jackie Alpert explains how she tried to encapsulate the Napa lifestyle in a photo
"I do a newsletter every January to anyone how has stayed at my condo. I include news or features about the resort and photos of any new item I added to my rental. Just a way to stay connected and on their minds before the rental season kicks in."
Stephanie, Gulf Shores, Ala. (VRBO #114552 )
Do you have advice you'd like to share with other vacation home owners? We'd love to hear it! Drop us a line here.
Learn the ins and outs of vacation rental ownership from industry expert Christine Karpinski, author of How to Rent Vacation Properties by Owner and Profit from Your Vacation Home Dream.
There are some frequent mistakes that vacation rental owners make when taking photos of their vacation rental properties. Fortunately, they're also easy to avoid.