HomeAway.com selected by USATODAY.com to Power its Online Vacation Rental Classifieds
AUSTIN, TX, October 3, 2006 – HomeAway.com, the world's largest vacation rental Web site for connecting vacation rental owners with travelers today announced a partnership with USATODAY.com, one of the nation's most popular news and information websites. Millions of consumers can now easily access http://usatoday.homeaway.com through the highly trafficked pages of USATODAY.com to access the more than 65,000 HomeAway.com vacation rental properties.
HomeAway.com provides an economical and efficient marketing channel for property owners to advertise their properties and a single site for travelers to find vacation rental homes, defined as everything from condos to castles.
The partnership represents the value HomeAway.com provides to its property owners. "We're thrilled to partner with USATODAY.com, one of the most recognized and respected information services in the country. HomeAway's customers will quickly benefit from the incredible exposure their properties receive on USATODAY.com, which serves more than 10 million unique users per month," says Brian Sharples, chief executive officer of HomeAway, Inc.
"We are pleased to partner with HomeAway.com and feel that they share our commitment to providing our readers the best possible online experience," said Jeff Webber, publisher of USATODAY.com and senior vice president of advertising for USA TODAY.
Vacation property owners who are not current HomeAway customers also benefit when they list their properties directly through the USATODAY.com interface at http://usatoday.homeaway.com.
HomeAway.com vacation home listings provide the most organized and complete photos, property descriptions, pricing and booking information. In addition to searching for homes by location and the number of bedrooms, users may also search by activities such as "winter sports" or "beach," amenities including "swimming pool" or "Internet access,"and suitability, which highlight homes convenient for children, pets and the elderly.
USATODAY.com is an award-winning news and information Web site that is updated 24 hours per day, seven days per week. Each month, millions of unique monthly visitors access USATODAY.com News, Money, Sports, Life, Technology, Weather and Travel sections which combine the best of USA TODAY news and information and the latest breaking news with cutting-edge interactive features, information graphics and multimedia functions including audio, video and live Webcasts. USATODAY.com is owned by Gannett Co., Inc. (NYSE:GCI). For more information, please visit www.usatoday.com.
For information contact:
Director of Public Relations
Office- (512) 493-0375